Fun fact, before I started my floristry business, I didn’t really know how to send an email… (embarrassing). I understood the concept but I had no idea how to use emails to effectively...

What do you do for your morning routine? Do you get up early? Go for a walk? Buy coffee or breakfast out?

For me, I shower, get dressed, get ready, and then I go drive around 10 blocks down the...

Each time I get that little *ding* notification that a florist has signed up to my 6 month coaching container I immediately get SO excited, stop everything and begin a deep dive into their...

Valentine's Day can be an incredibly successful time to enhance your brand, connect with your community and make some serious profit but it can also be a sweaty mess of rose thorns and...

The best business advice I have ever received was game changing for my entire business mindset. It allowed me to grow so much quicker and really get past challenges so much better.

The advice was...

Social media marketing in theory is easy, tap your screen a few times and voila, your flowers are being viewed by hundreds and thousands of potential buyers.

When it comes to actually doing it...

There has been a significant shift in consumer preferences, with more people choosing to support personal brands over traditional corporate entities. A study found that nearly half of consumers now...

At just 24 years old, Bronte Rose has already made a name for herself as the owner of The Flower Posse. One of their unique talents outside of floristry is her ability to capture the essence of her...

A creative soul, Maddie Jaydee struggled to find her artistic niche throughout her childhood and adolescence. Floral design became the answer to her artistic yearning, and she has been a qualified...

If you're a florist on TikTok pouring your creativity into beautiful, aesthetic videos but not seeing the engagement and growth you desire, it might be time to work on connecting with your...

In the world of floristry, standing out in a crowded market can be a challenge. For Bryce Heyworth, the creative brain behind September Studio, utilising TikTok to capture attention and grow...

This month we’re deep diving into TikTok for Florists inside the Wildflower Academy Membership. We interviewed four incredible florists who are using TikTok to successfully:

• Grow their...