Hey Flower Lover,

I'm currently in that delicious lazy, hazy period between Christmas and New Years, (affectionately called Gooch week here in Australia 😂), writing this in between ocean swims, long ...

We’ve been chatting inside our Wildflower Membership Group about the best investments we’ve ever made for our floristry businesses. I’m sharing three of the most impactful investments I made since sta...

 The best business advice I have ever received was game changing for my entire business mindset. It allowed me to grow so much quicker and really get past challenges so much better.

The advice was th...

Hey Bek! Share with us your floral journey so far; How long have you been flowering for, tell us about your business, where you're based and what you love most about floristry:

I got my floral traini...

At just 24 years old, Bronte Rose has already made a name for herself as the owner of The Flower Posse. One of their unique talents outside of floristry is her ability to capture the essence of her wo...

A creative soul, Maddie Jaydee struggled to find her artistic niche throughout her childhood and adolescence. Floral design became the answer to her artistic yearning, and she has been a qualified flo...

Inspired by the idea of wildly unique, hand-made creations, designer Rosie Browning began experimenting with dried flowers after seeing a growing disconnect from the natural world within society.

Si...

This month we’re deep diving into TikTok for Florists inside the Wildflower Academy Membership. We interviewed four incredible florists who are using TikTok to successfully:

• Grow their business

...

Are you a passionate florist and looking to take your business to the next level? If so, you've likely considered hiring freelancers to help you grow your floral endeavours.

Whether you've been on the...